Our story

We are Frio Food, an inspirational young company drawing on the expertise of people with long specialist experience in frozen foods. Our portfolio includes both own-brand and premier brands in the frozen food industry. In the food service channel, our exclusive lines include Barilla pastas and sauces. In the retail channel, Häagen-Dazs ice cream is among our offerings. As you explore the website, you will come across all the other fine, distinctive brands we carry. We also offer concepts for both the food service and the retail market. Our own-brand products are made in-house, at a number of factories worldwide. We are equally proud, however, of the fact that we have been entrusted with sales and marketing for premier brands. We do not just shovel in products for purchasing but go looking on our own initiative for promising products from domestic and foreign sources that we would like to introduce to the Benelux market.

We are also skilled in thinking up, working out and producing new frozen food concepts and products. We are always glad to involve our customers in concept and product development so as to end up with a customised private-label concept to the satisfaction of all parties.

We source our products from far and near: for instance, we produce Asian Fingerfood products in Asia but our croquettes come from the Dutch province of Noord-Brabant. To ensure that our products are always in peak condition, we keep closely in contact with all our regular partners and have them turn the latest trends into innovative products for us.

To be genuinely inspiring, we make sure that we keep on top of trends by visiting all trade fairs of relevance, browsing shops in Benelux and further afield, staying abreast of a range of media and keeping an eye on foreign markets. We are always on the lookout for new product ideas, which we turn into unique individual-product concepts. However, new ideas in packaging and marketing are also vital.